Website Grader - ViziSites

There are 5 main categories of Website Design & Structure that will ensure your success online: Performance, Design, Content, Navigation, and Functionality. Each of these categories addresses elements of your website that influence how people interact with your business online.

Simply put: the better you make your user experience, the more successful your marketing will be.

How does your website rank in each of these categories?
Business Name*
Website*

Performance
Performance
- Speed: Does your website load quickly on both desktop and mobile devices? (5pts)
- Security: Does your website have an SSL certificate (https://)? (5pts)
- Responsiveness: Is your website easy to view & interact with on both desktop and mobile devices? (5pts)
- SEO: Is your website ranking at the top of search engines for the most common occupational keywords in your area & occupation? (5pts)
Performance Section Total:

Design
Design
- Photos/Videos: Are the photos & videos up to date & high quality (not grainy, blurry, too dark, etc.)? (5pts)
- Logo Branding: Does the website design and color palette correlate with your logo? (5pts)
- Local Branding: Does your website design & language reflect your community? (5pts)
- Typography: Are the font styles & colors used consistent and easy to read? (5pts)
Design Section Total:

Content
Content
- Originality: Is the content on your website unique and specific to your business? (5pts)
- Quality: Is the content on your website free of typos and grammatical errors? (5pts)
- Layout: Is your content laid out in a way that is easy to comprehend (i.e., bullets or short paragraphs, laid out in a visually appealing way rather than one large block of text)? (10pts)
Content Section Total:

Navigation
Navigation
- Contact Info: Is contact info (phone number, directions, email/contact form) easy to locate immediately upon hitting the website? (5pts)
- Click-to-Action: From a mobile device, can phone numbers easily be clicked to call, and are any address listings linked to directions? (5pts)
- Tools: Are important tools such as online stores, client portals, and appointment schedulers easy to find? (5pts)
- Accessibility: Is there an option to view in an accessible format for ADA compliance? (5pts)
Navigation Section Total:

Functionality
Functionality
- Analytics: Do you have analytics that show you how users interact with your website? (10pts)
- Online Forms: Do you have - at minimum - a contact us form as well as a way for potential clients to request or schedule an appointment online? (10pts)
BONUS:
Do you have any of the following tools available to your clients/website users? (check all that apply, +5pts for each)
- Online Bill Pay
- FAQs
- Live Chat or Texting
- Careers Page
Functionality Section Total:

Your Website Grade
Hidden
Total Score:
A+

Wow! Great job! Your website seems to be checking off all the boxes.

Still not sure if it is as good as it could be? Submit your results below and one of our Internet Marketing Consultants will reach out to schedule a detailed website assessment (free of charge!) to see how you stack up against your competition.
A

Wow! Great job! Your website seems to be checking off all the boxes.

Still not sure if it is as good as it could be? Submit your results below and one of our Internet Marketing Consultants will reach out to schedule a detailed website assessment (free of charge!) to see how you stack up against your competition.
B

It seems you're headed in the right direction, but there are still a few areas that can be improved to make sure your website reflects the quality of your business.

To learn more, submit your results below and one of our Internet Marketing Consultants will reach out to schedule a detailed website assessment (free of charge!)
C

Hmm... looks like there are some areas that need to be improved on your website.

Submit your results below and one of our Internet Marketing Consultants will reach out to schedule a detailed website assessment (free of charge!) to help you understand how these areas may easily be improved.
D

Uh-oh! There are quite a few areas of your website that are not meeting the current standards for website design & performance.

Submit your results below and one of our Internet Marketing Consultants will reach out to schedule a detailed website assessment (free of charge!) to help you understand how this score may be affecting your bottom line, and better yet, how it can be improved!
F

Ouch! There are many areas of your website that are not meeting the current standards for website design & performance.

Submit your results below and one of our Internet Marketing Consultants will reach out to schedule a detailed website assessment (free of charge!) to help you understand how this score may be affecting your bottom line, and better yet, how it can be improved!
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How did you find the website grader?*
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Grade Your Website

75% of consumers make judgments on a company’s credibility based on the company’s website design.

How does your website stand up against the rest?

Step 1 of 7

Performance

Design

Content

Navigation

Functionality

Your Website Grade

A+

A

B

C

D

F

Save Your Results

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